"UPS engineers found that left-hand turns were a major drag on efficiency. Turning against traffic resulted in long waits in left-hand turn lanes that wasted time and fuel, and it also led to a disproportionate number of accidents. By mapping out routes that involved “a series of right-hand loops,” UPS improved profits and safety while touting their catchy, environmentally friendly policy. As of 2012, the right turn rule combined with other improvements — for the wow factor, UPS doesn’t separate them out — saved around 10 million gallons of gas and reduced emissions by the equivalent of taking 5,300 cars of the road for a year."
i am not a fan of left turns onto busy streets either. i avoid them.
Good background on how systems thinking can help businesses save.
"Everything about the way that this story is presented online screams This Is Important. In the physical paper, I’m sure there were lots of design cues telling the reader not to take the story too seriously; online, they all got stripped away.” — Reuters blogger Felix Salmon, dissing monocles, trend stories, and pretty story layouts
"A headline is like a promise. Always deliver on that promise."
The Cutting Up Of Content
Regular readers will know my fascination with True Detective. It’s not just that it’s a great television show; it’s great content, period. I think it stacks up against the best films in the genre that I’ve seen.1 And, in fact, in some ways it’s better because it’s essentially a seven hour film, broken up into more easily digestible pieces.
That last part is the key. True Detective as a seven hour film would be just as amazing as the television show is, but it would be very hard to watch. Attention spans aside, it’s hard to sit through anything for seven hours straight. The genius of True Detective is using the traditional television format of “episodes” to break up the content into easier-to-consume pieces. The sum of those parts is equal to — or perhaps even greater than — the whole if it were one continuous entity.
Of course, none of this is particularly new. But the difference in my mind is that the television content is now equalling — or even surpassing — that of film. House of Cards. Game of Thrones. Etc.2 These are like great films, cut up, and extended. The format isn’t new. But the end result is.